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THIS WEEK'S PREMIUM NOTES:
Robert Cialdini On The Principles of Persuasion | The Knowledge Project: Psychologist Robert Cialdini takes a deep dive into the 7 small things that make a huge impact in influencing others. Learn how to be more persuasive, defend yourself against manipulators, and get people to say "Yes" (download)

The Best Way To Build Your Personal Wealth | Nick Maggiulli on Modern Wisdom with Chris WilliamsonDoes the thought of personal finance give you an instant headache? Well, Nick Maggiulli is here to be your ibuprofen. His perspective on spending habits and investment strategies will guide you down the path towards wealth creation. Your future self thanks you! (download)

Top Takeaways Of The Week

Wealth

 

Influence vs. Manipulation: Both influence and manipulation counsel people to move in a particular direction. Influence involves pointing to principles where they naturally exist. Manipulation involves the fabrication of those principles - Robert Cialdini

#1 Principle of Influence is Reciprocity:
 â€œYou must not take without giving in return” Customers getting something first is key to reciprocation, as opposed to paying for a promise to provide a product or service. For instance, research shows customers tend to buy more food when restaurants offer welcome treats - Robert Cialdini

#7th and Final Principle of Influence - Unity:
 If a communicator can appear to belong to a tribe of people, he can greatly increase his influence. - Robert Cialdini

“There are only a few ways you can go broke, but there’s a lot of different ways you can get rich” â€“ Nick Maggiulli

3 Biggest Myths of Personal Finance: â€“ Nick Maggiulli
  1. Cutting spending is a reliable path towards wealth 
  2. Saving cash to ‘buy the dip’ is a good investment strategy 
  3. Debt is bad â€“ it depends on how you use it
You're Not Actually Good at Picking Stocks: You often attach your identity to individual stocks (for better or for worse), it’s much easier to detach your emotions from index funds - Nick Maggiulli

Greater Fool Theory: Prices always go up as long as you can find a greater fool to sell to, no matter how overvalued—but, only until there are no more fools - Kevin Rose
Wisdom

Beware the Self Righteous: When you are self-righteous, you can do the most horrible, inhuman things to other people - Terry Crews

Victimology: 
Just because someone suffers, it doesn’t mean they are better than everyone else
Why even compare your suffering to that of other people? It’s not a contest - Terry Crews

With addiction comes guilt:
 Knowing that what you’re doing is wrong so you take it out on everyone else. Terry would snap at everyone without hesitation because he was angry with himself and at his own lack of control - Terry Crews

Book of the Week: 
Little, Big by John Crowley. â€œIt leaves you in an altered state for at least a few weeks after you read this book”. Give this one some time to set up as well, the story gets fascinating once you get to the talking fish. Keep the family tree on hand while you read, you’ll need the context â€“ Tim Ferriss

Freedom of Speech
: It’s not just about freedom of speech to say controversial things it’s also freedom of speech to be weird, e.g. Elon Musk posting sex memes. Lex believes a lot of CEOs feel like caged birds who have forgotten how to sing. "I think freedom is really important and that includes letting people who are hateful letting people who are controversial have a voice on platforms." - Lex Fridman, a free speech absolutist

“Population collapse is among the biggest threats to the human civilization, and that’s what’s going on right now” – Elon Musk

“If you want the future to be good, you must make it so. Take action to make it good and it will be” – Elon Musk

Health

Experiencing Pain? Go outside & get direct UVB light on the skin and in the eyes! On longer days or in bright light environments, we tolerate pain (nociception) better - Dr. Andrew Huberman

Benefits of Direct UVB Exposure on Eyes & Skin
: enhanced immune function, increased turnover (growth) of stem cells in hair and nails, sleep regulation, faster wound healing, increases in hormones - Dr. Andrew Huberman

Light Is Everything: 
Every cell in the body will have an altered function (for better or worse) when accessed by light. Impact of light can be direct (e.g., light onto skin or photoreceptors in the eye) or indirect (e.g., light hits photoreceptors then starts a domino effect to downstream organ or cell) â€“ but all starts with a particular wavelength of light being absorbed - Dr. Andrew Huberman

Circannual Rhythm: rhythms that exist within the body and hormone release throughout the day and night as an indicator of where you are in the 365-day calendar - Dr. Andrew Huberman

Red Light May Reverse Age-Related Vision Loss: exposure to red light within three hours of walking, at a safe distance for a few minutes each day may improve visual acuity and function, particularly rescuing the function of rods and cones Dr. Andrew Huberman

Binaural Beats: 40 hertz can shift the brain into a heightened state of focus and cognition - Dr. Andrew Huberman
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Podcast Notes · Home Is Where The Headphones Are · Chappaqua, New York 10514 · USA