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Tip from David Perrell: “This is the best rabbit hole I've been down in a while. In the essay, Jonah Peretti, the founder of BuzzFeed laid out the theory behind his company years before he started it.” A schizophrenic society is one where people change their identities easily. This is good for capitalism because it encourage people to buy products that match their new identity. Learn more about this concept from Buzzfeed CEO Jonah Peretti and how he applies it in his advertising strategy.

 
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Wealth


1/ Government Hypocrisy: “Instead of prohibiting counterfeiting, they [government] become the biggest counterfeiters” – Ron Paul

2/ Your Lack of Personality is Their Sales Potential: “Because advertisements link identity with the need to purchase products, the acceleration of visual culture promotes the hyper-consumption associated with late capitalism.” – Jonah Peretti – [Premium]

3/ Mediocre Products Abound: “Conventional marketing approaches probably encourage us to make products that are kind of ok” - Rory Sutherland

4/ Find The Fraud: The fraud cycle follows the financial cycle but with a lag, it starts long into a bull market and is revealed after a market crash – Jim ChanosWisdom

5/ The 1 Thing Worth Learning From Law School: “It taught me how very quickly reply and quickly think on my feet or my toes. But it also taught me how to write really, really well. And for those things alone, I wouldn’t change it for anything in the world.” – Harley Finkelstein
  • Read more to find how to skip law school and get the same skills

6/ The 1 Skill Above All: The most important skill is the ability to save other people time – Sahil Lavinga (Founder, Gumroad)

7/ Savor The Failure: “If you could take your experiences and ask to trade them in, the last ones I would trade would be the failures, those are the most valuable ones” Jerry Seinfeld

Health:

8/ What’s The Deal With All This Meditation? “I think I could solve just about anyone’s life, I don’t care what you do, with weight training and transcendental meditation” Jerry Seinfeld

9/ Watch Your Tone: “Tone” is a made-up word – muscles build and shrink – Mind Pump

10/ What Exactly is Insulin Resistance and Why Should I Care? The root cause of diabetes, fatty liver disease, heart disease, and cancer. Almost everyone who is overweight or obese has insulin resistance. You can be perfectly asymptomatic and have insulin resistance - Gerald Shulman, M.D., Ph.D.

Modern Wisdom Mind Pump The Knowledge Project Modern Wisdom with Chris Williamson The Tim Ferriss Show The Drive With Peter Attia Stephan Livera Podcast Hidden Forces Podcast
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Podcast Notes · Home Is Where The Headphones Are · Chappaqua, New York 10514 · USA